Avis Malaysia Wins The BrandLaureate Award 2018
AVIS MALAYSIA RECEIVES THE BRANDLAUREATE BEST BRAND AWARD 2017-2018Kuala Lumpur, 3rd May 2018: In recognition of brand performance and excellence in 2017, Avis Malaysia was awarded The BrandLaureate Best Brands Award “Most Favourite Choice” for the category of ‘Best Brand for Rent-A-Car Solutions’ 2017-2018. The award was received during The Brand Laureate Gala Night held on 3rd May 2018 at The Majestic Hotel Kuala Lumpur.
The BrandLaureate is an initiative by the Asia Pacific Brand Foundation (APBF) which is a non-profit organisation dedicated to developing brands from a myriad of business backdrops. With the aim to build awareness towards the significance of branding in Malaysia and around the world, APBF takes an active role in identifying and nurturing outstanding Malaysian brands to an international platform.
Abiding to the definition of ‘laureate’, it is a title that is worthy of the greatest honour or distinction, winning The BrandLaureate Awards is a defining moment as it is a testimony of the brand’s success and an endorsement of being with the best and acknowledgement of the brand's value, strength and character.
The BrandLaureate Awards (TBL) aims to recognize brand excellence amongst the best of brands in Malaysia and the world. It is awarded to deserving brands from multinationals (MNCs), trans-national corporations (TNCs), large corporations (LCs), public-listed companies (PLCs) and government-linked companies (GLCs ) that have shown best practices in branding and met the stringent selection criteria of the APBF.
The BrandLaureate Awards is the only Brand Awards endorsed by His Royal Highness Duli Yang Maha Mulia Seri Paduka Baginda Yang di-Pertuan Agong, Tuanku Mizan Zainal Abidin. “This prestigious award serves as a performance milestone by our entire team, and sets a new benchmark for the car rental industry of Malaysia” said the COO. He also added “However, we must note that this award is not possible without the support from our employees, customers and our partners. It serves to drive Avis Malaysia to strife harder to ensure this success is sustainable in the long run and to ensure the Avis brand is the top-of-mind choice for Rent-A-Car Solutions in Malaysia for years to come”.
Avis Malaysia extends heartfelt appreciation to all employees, customers, and partners that have helped us make this achievement possible through the loyal support towards the Avis brand through the years. With your support, Avis Malaysia is geared up to continue our pursuit for brand excellence and service quality here in Malaysia.
AVIS Malaysia or otherwise known as DRB-HICOM EZ-Drive Sdn Bhd was established in Malaysia in 1972 and is 100% owned by Edaran Otomobil Nasional (EON) in 2014, and is member of the DRB-HICOM group of companies.
For more information about AVIS and to learn more about our rental and leasing services, please log on to www.avis.com.my or call us at 03-7803 7555, for more information.